Ford Fusion Production Increasing to Better Fight Camry

Ford Fusion Production Increasing to Better Fight Camry

Written by Jason Siu-Reserved from AutoGuide

Can the Ford Fusion become America’s best-selling car? The American automaker sure thinks so.

2013 ford fusion

Ford believes that its Fusion sedan can topple the Toyota Camry, America’s longtime best-selling car. So much so that the automaker is ramping up production on the Fusion in order to match the levels of the Camry and Honda Accord. Currently, an assembly plant located about 20 miles south of Ford’s headquarters is preparing to roll out the Fusion for the first time.

The Fusion, which was only produced at the American automaker’s plant in Hermosillo, Mexico, reached its maximum capacity of 350,000 units last year. Recently, the Mustang assembly plant in Flat Rock, Michigan hired 1,400 additional workers to produce as many as 100,000 more Fusions.

Despite the Fusion selling at a premium over comparable models in its segment, sales have increased 13 percent so far this year. But it still faces a daunting task of overtaking the Camry as the best-selling passenger car in America. The Camry has reigned as the top-selling U.S. passenger car for 11 years, and 15 of the last 16.

The additional production from the Flat Rock, Michigan plant could stretch for as much as 450,000 units of Fusion production annually. It’s currently estimated that Toyota has capacity in North America to produce around 475,000 Camrys per year.

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